For a start-up or small business, networking can provide a lifeline of support and business generation. Networking can help all small businesses from start-up to larger SME businesses raise their profile, gain access to new target markets, improve their business performance, boost their reputation and generate more marketing leads.
Networking helps you raise your business profile, and by becoming an established and regular networker you can continually meet new people with the aim to build mutually beneficial business relationships
Receive the opportunity to expand your markets by generating new business contacts with potential customers, suppliers and partners through referrals and opportunities to form joint ventures and strategic alliances.
- Use the network to compare and discuss issues of common interest, eg legal and regulatory developments, staff retention, supplier networks, customer service and computerisation
Collaborate, develop and share ideas, innovation and knowledge of best practice
The extent to which you benefit will depend on the events and services that the network partnership offers and how actively you become involved. Some businesses are reluctant to seek advice or get help for fear of being embarrassed or giving a competitor an opportunity to take advantage, this is usually a mistake.
However, for most businesses, the benefits of taking an active role in a network will usually outweigh any potential concerns or reasons not to network. Click on the links below to take you to all options.
- Member Search is where you can meet the other members in the network, give and receive referrals.
- Collaborations is where you can seek development opportunities with other networkers
- Off-line Networking is where you can meet other members in the network off-line and to enhance the relationships you have built.