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21. Advertise Your Business For FREE For small businesses advertising can be expensive, however there are many ways you can advertise for free. Here are just a few ideas, be creative and you could probably come up with a few more. 22. How To Find Out What Customers Want What do your customers want? If you knew the answer to that question, what could you do with that information? And would you feel as powerful as Mel Gibson in “What Women Want?” 23. How To Narrow Down Who Your Customer Is I went to a networking event recently where everyone went around the room and described who they were looking for. “Anyone who wants to buy a new house”
But, just because he’s looking to buy a new house doesn’t mean they’ll be interested in this person’s products or services.
24. How To Set Your Prices One of the things people have been asking me a lot about this month is how do you go about setting your prices for your business. It’s not an easy thing to do for any business and I can definitely see why people struggle with it. There tends to be two main reasons why people don’t increase their prices: 25. My Top 10 Tips On Doing Your PR PR doesn’t just have to mean press releases. There’s loads you can do both on-line and off-line that can help your PR campaign…and some of it means that you don’t even need to speak to a journalist. Here’s my top 10 tips on putting together a low-cost PR campaign: 26. The Joy Of Party Plans Ever wanted to sell your products and services through party plans? This article shows you how.
27. Why Is My Marketing Not Working For Me There is nothing more frustrating that doing some marketing and finding it doesn’t work for your business – especially if you’ve spent money on it. But why isn’t your marketing working for you? Let’s look at some common reasons and see if we can put them right. 29. Cashflow Is King If your business appears to be healthy and growing in terms of sales but that same growth is being sabotaged by slow paying customers both large and small, this article will show you what to do about it. 30. Are your prices working for you? Funny thing prices. If I ask one group of small business owners whether or not they’re happy with their prices, I can receive the answer yes. Check with another group however and I find they’re not. Yet, many business owners struggle with this area.